Fashion For Earth by R|ElanTM and IMG Reliance launch Circular Design Challenge at Lakme Fashion Week in collaboration with UN Environment

Fashion for Earth from R|ElanTM is a philosophy that is fundamentally committed to accelerating the growth of sustainable fashion. As an industry we have taken a few journeys in the realm of eco-friendly innovations and sustainable practices. But we still have miles to go before there is mass popularity of earth positive fashion. This journey is not just about how the clothes look or who wears them, it is about all the sum of the parts – the source, the fabrics, the process, the resources consumed, the waste generated.